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Our procedures

 

Presentation of complex marketing research procedure on the study of basic marketing indexes such as:

Brand health and competing market position;

Brand image and main incentives/disincentives to its consumption;

Consumer loyalty

The presentation also contains an example of research already conducted by this procedure.

All questions on the provided material should be addressed to Oksana Bandurovych (o_bandurov@ukr.net),
phone: 8 044 536-91-24, cell: 8 050 346-89-16

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Your Brand and its Consumers: Basic Marketing Indexes

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